AI Insights · Timothy · October 2024
Top 5 Beauty Retail Apps on Android in New Zealand: Q3 2024 Performance
Explore the download, revenue, and active user trends of the top beauty retail applications in New Zealand for Q3 2024, with insights from Sensor Tower.
In the third quarter of 2024, the top beauty retail applications on the Android platform in New Zealand demonstrated varied performance patterns, as revealed by Sensor Tower data. Here's a closer look at how these apps fared in terms of downloads, revenue, and active users.
SEPHORA - Beauty Shopping saw its weekly downloads fluctuate slightly, peaking at 463 in mid-August and closing the quarter at 299. The app maintained a consistent active user base, with numbers hovering around 4.6K, peaking at 4.8K in early July.
MECCA - Beauty Shopping experienced a moderate range of weekly downloads throughout the quarter, reaching a high of 450 in mid-August. However, active user data was not provided for this app.
Lush Fresh Handmade Cosmetics showed an upward trend in downloads, climbing from 78 at the start of July to a peak of 200 at the beginning of September. Active users increased concurrently, with a notable rise from 90 to 177 over the same period.
OLIVEYOUNG GLOBAL maintained a stable active user base, peaking at 580 in late August. Downloads varied, with a high of 164 in late August and a low of 62 in late September.
Think Dirty displayed a significant spike in downloads in early September, reaching 274. Revenue trends were modest, with earnings oscillating and peaking at $20 in early August. The app's active users surged to 315 in early September before settling at 119 by the end of the quarter.
These performance insights provide a snapshot of the dynamic beauty retail app market in New Zealand during Q3 2024. For more detailed analytics and trends, visit Sensor Tower.
